A Study of Cross-Border Shopping: Why Inhabitants of St Petersburg Prefer to Do Shopping in Finland?

  • Ольга Юрьевна Гурова Университет Хельсинки
Keywords: cross-border shopping, consumption practices, mobility factors, middle-class life style

Abstract

The paper discusses cross-border shopping considering it as a practice of shopping outside one’s country of residence. The article is focused on the shopping practices of St Petersburg residents visiting the capital of Finland. The popularity of cross-border shopping has been increasing over in Russia as it became a part of the middle-class lifestyle. Drawing on the data from qualitative interviews, author discusses a set of reasons stimulating and restraining cross-border shopping.

Author Biography

Ольга Юрьевна Гурова, Университет Хельсинки

Научный сотрудник
Преподаватель факультета социальных наук Университета Хельсинки
Финляндия
Ведущий научный сотрудник Института сравнительных исследований модернизации обществ в Казанском (Приволжском) федеральном университете
Казань, Россия

Published
2012-06-29
How to Cite
ГуроваО. Ю. (2012). A Study of Cross-Border Shopping: Why Inhabitants of St Petersburg Prefer to Do Shopping in Finland? . Journal of Economic Sociology, 13(1), 18-37. https://doi.org/10.17323/1726-3247-2012-1-18-37